All posts by Online Presence Builders

Online Spring Cleaning

The weather is warming up and flowers are beginning to bloom, and that puts many people in mind to start spring cleaning!  While you’re scrubbing out the refrigerator, vacuuming under all the beds, and washing the drapes, consider taking your spring cleaning online as well.

You might start with your online subscriptions.  How many do you have and how many of those do you use?  Did you sign up for a free trial and forget to cancel it?  Take stock of what you’re paying for and you just might find some hidden cash you can reclaim!

And speaking of clearing out, how’s your inbox looking these days?  We’ve all been shopping online so much in the past year, you’ve probably given out your email address to several places in exchange for discounts or free shipping.  Are they now clogging up your inbox with weekly emails that are no use to you?  It only takes a few minutes to go through and unsubscribe!

How about your social media profiles?  With everything going online, it’s quite likely that your online social circles have expanded.  This is a great time to double check that you have work contacts and personal contacts separated to avoid awkward cross-sharing, and maybe to thin out the ranks of your online “friends” you don’t talk to. 

Check up on all your security settings as well, not only on social media but in your email accounts.  Enable two factor authentication to secure your email, write down those long authentication codes, and take a stroll through your Gmail account settings to control your data privacy.  While you’re at it, are your passwords strong enough?  Maybe create some new, stronger ones.

Clean living online means peace of mind in all your online interactions!

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5 Tips for Strong Passwords

A strong password can make the difference between a secure online account and your information being sold across the internet.  Most sites now have strict requirements that passwords meet a certain level of strength, usually by requiring a certain number of characters and including capital letters, numbers, or special characters.  If you feel a bit overwhelmed by all this, you’re not alone. Here are a few tips for creating strong passwords.

  1. Use phrases instead of words.  The more characters, the stronger your password.  So use a full phrase like 6RosesinMyGarden! or Familyof3?Dogs instead of trying to stretch out a single word. 
  2. Sprinkle your numbers and special characters throughout your password.  It’s very common to tack a number or special character onto the end of a password (who hasn’t ended a password with 1!), but that makes it easier to hack.  Remember that you can put numbers and special characters anywhere in your passphrase.
  3. There are more than two special characters!  Sure, the exclamation and question marks are the easiest to think of, but there are lots more special characters to choose from.  Some sites don’t allow use of “@” or commas in passwords, but you can almost always use “$” or “&”.  That ampersand can be especially useful in creating longer phrases you can easily remember.
  4. Don’t use significant dates.  Never use your birthday, your kids’ birthdays, your age, or the current year in a password.  The only exception there is if you use a system that requires you to change your password regularly, in which case you might use the current year when you reset it.
  5. Archaic words are a good choice, too!  Lots of archaic words are long and many are such fun to say that you won’t forget them.  Words like “snollygoster”, “fandangle”, or “rapscallion” can make great foundations for passwords and are unlikely to be on any list of often-hacked choices.  If you’re especially literary-minded, try a Shakespearean insult generator for some fun ideas.  

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Spotting Modern Online Scams

We’ve all been using the internet for so long now that we fancy ourselves pretty savvy about potential scams.  After all, nobody would believe the old “Nigerian prince” thing anymore and we all know not to open emails from unfamiliar email addresses, right?  Surely we’re all safe.

Unfortunately, that’s not the case.  As the public has become better informed and more careful online, scammers have gotten more inventive.  There are new scams out there that you need to be aware of.

There’s free wi-fi everywhere these days.  It’s become so common that we expect it from restaurants, bars, and other businesses.  Some ISPs even set up public hotspots on their own.  However, bad actors can set up those innocent-looking hotspots, too.  And once you connect to them, your data is ripe for the picking.  A little common sense goes a long way in this situation.  Make sure you know the network you’re connecting to and make it a rule to never do any shopping or banking over a public wi-fi connection.  For extra protection, you might consider getting a VPN to safeguard your private information.

The tried and true pop-up is still out there, waiting to pounce on the unsuspecting.  Sometimes, you’ll see the old warning that your computer is infected (click on that and it certainly will be!), but modern pop-ups tend to be ads that then redirect you to a dangerous site.  Hopefully, your antivirus will catch the redirect and block the threat, but an ad blocker is a more reliable way to keep pop-ups off your screen. 

The newest email scams are designed to look legitimate and use subject lines that scare you into acting before you think.  A couple of examples include messages with the headline “Your Paypal account has been suspended” or “Your Apple ID has been locked”.  Both of these common scams come from senders that show up as “Paypal” or “Apple”.  But the sender name to anything when an email account is created.  When you hover over the sender name, you see the full email address is nowhere near real.  Keep calm, don’t lose your head, and always check the email before you open any email that says your account is in trouble.

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How to clear your Google search history

One of the more disturbing trends on the internet is the phenomenon of targeted advertising.  After you search for something, suddenly you find ads for your search on every page you visit, sometimes for days or even weeks at a time. 

This is all thanks to Google.  When you use Google’s search engine, it collects that information and curates the ads you see from various retailers and service providers.  If that thought bothers you, not to worry!  You can clear your Google search history with a few simple steps.

There are two methods for clearing your search history.

Method 1:

  1. Go to myactivity.google.com and make sure you’re signed in with your Google account.
  2.  Choose “Delete activity by” from the left-hand sidebar.
  3. In the form provided, first choose your date range, then go to the drop-down menu labeled “All Products” and choose “search”.
  4. Click “delete”.

Method 2:

  1.  Go to the Google homepage while you’re logged into your Google account.
  2. Click on “Settings”, then “Your data in search”.
  3. Choose either to review your search history, delete your search history from the last hour, or delete all your search history all the way back to 2005.

Deleting your search history isn’t strictly necessary, but it will keep Google from being able to target your ads.  Not only that, regularly clearing your search history will also help keep your internet activity private and protect your personal information. 

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Clearing Your Cache

One of the simplest and most effective procedures for troubleshooting your internet issues is clearing your browser cache.  This operation can speed up loading time, correct browser errors, and it usually fixes that annoying problem when the site you use all the time suddenly won’t load.  The words “clear your cache” strike fear in a lot of people, but it’s really very simple.  Here’s an example of how to clear your cache using the world’s most widely used browser, Chrome.

To clear your cache, first open up the browser menu by clicking on the three dots in the upper right corner of your browser window.  In that window, choose “History” – this will open up a side menu where you’ll click on “History” again to open a new browser tab.

In this new tab, look on the left side of the screen and click on “Clear browsing data” (don’t worry, you’ll get to choose what you clear and what you keep).  This will bring up a pop-up window that gives you a lot of options.

First, choose your time frame.  The default choice is the last seven days, but you can change it to as little as the last hour, as much as the last four weeks, or even “all time”.  Seven days is usually sufficient, but if you’ve never cleared your cache before, you might start at four weeks.

Below that, you’ll see three check boxes noting the data that you can clear.  These will include “browsing history”, which means the URLs of all the websites you’ve visited, “cookies and other site data”, which will clear any saved login information or account settings, and “cached images and files”, which are pieces of information that your browser has kept to pre-load various websites.  This last option, “cached images and files”, is what you want to clear, so you can uncheck the other two boxes.

Then just click on the “clear data” button at the bottom, and you’re done!  Close and re-open your browser, and see how much faster and easier your websites load.  If you were having trouble with a specific site not loading, this will likely fix the issue.  And you didn’t even have to call tech support!

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Time to consider a VPN

As we spend even more time at home and connecting online, we need to be even more aware of our privacy and security.  Now, more than ever, is the time to consider getting the protection of a VPN service. 

VPN stands for Virtual Private Network.  A private network, like your home WiFi network, is usually password protected so that only those with credentials can access the devices on that network.  A public network, on the other hand, is open to everyone.  The larger Internet, including big sites like Google, Pinterest, YouTube, Etsy, and smaller sites like blogs and local businesses, is one big public network that everyone can access.  Your ISP gives you a public address as a doorway between your network and the larger Internet.

A VPN gives you the security of a private network while you’re using the public Internet, by creating its own encryption.  This means that any data that goes through a VPN is secure, just like every site you see with “https” at the beginning of its address.  Using a VPN is the best way to get privacy on the Internet.  It will keep your personal information, banking details, passwords, and other data safe from hackers and thieves, even over their prime hunting grounds – public WiFi connections.   

Every year, there are more consumer VPN services to choose from, at all price points from free to several hundred dollars a year.  With varying feature sets, there’s sure to be one or several that suit your needs.  But remember that using a VPN doesn’t mean you don’t have to be careful.  A VPN can’t protect you if you click on a sketchy email or enter your information somewhere you shouldn’t.  So stay vigilant and remember that a VPN is just an extra layer of protection.

As we spend even more time at home and connecting online, we need to be even more aware of our privacy and security.  Now, more than ever, is the time to consider getting the protection of a VPN service. 

VPN stands for Virtual Private Network.  A private network, like your home WiFi network, is usually password protected so that only those with credentials can access the devices on that network.  A public network, on the other hand, is open to everyone.  The larger Internet, including big sites like Google, Pinterest, YouTube, Etsy, and smaller sites like blogs and local businesses, is one big public network that everyone can access.  Your ISP gives you a public address as a doorway between your network and the larger Internet.

A VPN gives you the security of a private network while you’re using the public Internet, by creating its own encryption.  This means that any data that goes through a VPN is secure, just like every site you see with “https” at the beginning of its address.  Using a VPN is the best way to get privacy on the Internet.  It will keep your personal information, banking details, passwords, and other data safe from hackers and thieves, even over their prime hunting grounds – public WiFi connections.   

Every year, there are more consumer VPN services to choose from, at all price points from free to several hundred dollars a year.  With varying feature sets, there’s sure to be one or several that suit your needs.  But remember that using a VPN doesn’t mean you don’t have to be careful.  A VPN can’t protect you if you click on a sketchy email or enter your information somewhere you shouldn’t.  So stay vigilant and remember that a VPN is just an extra layer of protection.

We offer reliable, affordable high-speed internet service in your neighborhood!  To learn about our plans and what we can offer you, contact us today!

Optimized Streaming for Work, School, and Play

Suddenly, in the spring of 2020, our entire lives went online.  Work, school, and entertainment all had to be done from home, mostly in the form of streaming media.  We’ve all made adjustments to this, but you may have found that your internet connection isn’t up to the workload.  Here are a few tips to get the best streaming experience for your whole household.

Speed matters for video quality, so check your connection’s available bandwidth.  Zoom’s group video calling requires 1 Mbps for “high quality video”, 1.5 Mbps for 720p HD, and 2.5-3.0 Mbps for sending and receiving 1080p HD video, plus another 60-80 kbps for your audio.  Steaming services like Netflix, YouTube, SlingTV, and Hulu call for bandwidth anywhere between 2.5-3.0 Mbps for SD video up to as high as 15 or even 25 Mbps for Ultra HD. 

Adjusting your playback settings can limit how much bandwidth a streaming service can use, so someone watching a movie in the next room can’t knock you off your video conference.  Netflix allows these settings to be set individually on each profile under a given account.  For SlingTV, playback settings have to be set on each device by going to Settings, and then Connection. 

And a couple more tips:

The more people using your connection, the less bandwidth each person has. If your Internet connection is 25 Mbps and 2 people are streaming on separate devices, both streams are getting about 12.5 Mbps and so on.  Keep this in mind if you’re having trouble in your Zoom meetings while your kids are in online classes or streaming their favorite shows.

Remember that HD is not always necessary.  Do your co-workers, classmates, boss, or teachers need to see your face in high definition?  Probably not.  And if you don’t have an HD tv, there’s no point to streaming the highest quality video.  Turning off HD will save you bandwidth and data and make your streaming experience smoother.

Suddenly, in the spring of 2020, our entire lives went online.  Work, school, and entertainment all had to be done from home, mostly in the form of streaming media.  We’ve all made adjustments to this, but you may have found that your internet connection isn’t up to the workload.  Here are a few tips to get the best streaming experience for your whole household.

Speed matters for video quality, so check your connection’s available bandwidth.  Zoom’s group video calling requires 1 Mbps for “high quality video”, 1.5 Mbps for 720p HD, and 2.5-3.0 Mbps for sending and receiving 1080p HD video, plus another 60-80 kbps for your audio.  Steaming services like Netflix, YouTube, SlingTV, and Hulu call for bandwidth anywhere between 2.5-3.0 Mbps for SD video up to as high as 15 or even 25 Mbps for Ultra HD. 

Adjusting your playback settings can limit how much bandwidth a streaming service can use, so someone watching a movie in the next room can’t knock you off your video conference.  Netflix allows these settings to be set individually on each profile under a given account.  For SlingTV, playback settings have to be set on each device by going to Settings, and then Connection. 

And a couple more tips:

The more people using your connection, the less bandwidth each person has. If your Internet connection is 25 Mbps and 2 people are streaming on separate devices, both streams are getting about 12.5 Mbps and so on.  Keep this in mind if you’re having trouble in your Zoom meetings while your kids are in online classes or streaming their favorite shows.

Remember that HD is not always necessary.  Do your co-workers, classmates, boss, or teachers need to see your face in high definition?  Probably not.  And if you don’t have an HD tv, there’s no point to streaming the highest quality video.  Turning off HD will save you bandwidth and data and make your streaming experience smoother.

For affordable, reliable, high speed Internet service in your neighborhood, contact us today!                         

Get the Most Wi-Fi Out of Your Router

Everyone wants to have the fastest internet service possible.  With a typical home using a few phones, a couple of computers, a tablet or two, and often a TV streaming device as well, it’s crucial to make the most of your home Wi-Fi network.  Naturally, the first step is getting a high quality router that can handle all the traffic your family will push through it.  But after that, there are other steps you can take to optimize your home Wi-Fi.

First, choose the best location for your router.  You want to put your router at roughly the center of your home, so as to spread the signal as far as possible to every room.  Next, when you configure your router, make sure that you use a secure password so that no unknown traffic can slow down your connection.  If you’re comfortable with customizing your configuration, you might want to enable “Quality of Service” (QoS) to help prioritize traffic.

Where you can, make use of the Ethernet ports on your router.  Any hardwired connection, like a printer or a desktop computer, will take some of the load off your Wi-Fi, leaving more wireless bandwidth for your other devices.  And don’t forget to reboot your router every so often to keep it running at its best.  Just like you reboot your devices now and then to keep them running well, unplug or power off your router occasionally, especially if your connection seems sluggish.

We now offer affordable high-speed Internet service with unlimited data!  See if you’re covered and contact us today to find the package that’s right for you! 

Best Practices for Strong Passwords

Strong passwords are the best way to keep your information safe online.  But what exactly does it mean to have a “strong password”?  A strong password is one that is not easily guessed or hacked, which takes more work than you might think.  Here are some best practices for keeping your passwords strong.

Longer passwords are stronger.  Some security professionals recommend using 16 characters if possible, but that can get hard to remember.  Generally, using 8-12 characters that contain a mix of capital letters, lowercase letters, numbers, and special characters is pretty strong.  Remember that each character you add to your password makes it a full order of magnitude harder to crack – that’s a great reason to add one more number or letter!

Don’t use dictionary words.  Many password-cracking tools are set up to run through lists of common words, so using a random password generator is better.  And remember that “password” doesn’t mean you have to use a single word! A good way to get length and complexity in your passwords is by using a three or four-word phrase.  You can add numbers and special characters into that and have a password that’s easily remembered but near impossible to guess.

Although it might seem a good idea, don’t base your passwords on names of family members or birthdates.  These are fairly innocuous bits of information that anyone might pick up, and that would give them a way into your accounts. 

Lastly, avoid clusters of numbers or special characters.  A grouping of four numbers suggests a year; six numbers together imply a birthday.  Anywhere numbers or symbols are grouped together makes it easier for your password to be hacked.

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Declutter Your Online Life

With the new year upon us, many people are looking to declutter their homes and lives.  While you’re clearing out your cabinets and donating old clothes, you might take some time to declutter your online life as well.

Take a look at your inbox.  There are probably quite a few emails you receive every week that you delete automatically.  Maybe you signed up for a mailing list in exchange for a discount on an order, or you thought you’d be really into that newsletter of crochet patterns, but over time you just forgot about them.  Why not take a few minutes to go through those and unsubscribe?  Thanks to GDPR laws from the EU, almost all online mailing lists now offer a one-click unsubscribe process, so it’s not a hassle.

Check out your online service subscriptions as well.  How many streaming services do you actually use?  Are there any you could cut?  Are you paying for the premium version of an app or service when the free version would suit you just as well?  Taking inventory of your subscriptions can save you some money after the expensive holiday season.

The new year is also a great time to go over all your privacy settings.  Check all your social media profiles to make sure your posts are visible to the people you want and not to anyone you wouldn’t want to see them.  Google has recently made it possible for you to control your data privacy with several settings that you can access through your Gmail or Google account.  Take the time to go through all of these settings, because there’s more of your data out there than you may think.

Enjoy your streamlined online life in the new year!

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